Communication actions promoting the participation of Poland in World EXPO 2015

 Communication actions promoting the participation of Poland in World EXPO 2015
2015-04-24 11:04:49

Polish Agency for Enterprise Development, under the guidance of the Ministry of the Economy and in cooperation with the Office of General Commissioner, implements a communication strategy, promoting the Participation of Poland in World EXPO 2015. The actions are carried out mainly in Italy and in Poland, and they are aimed at creating the image of Poland as an attractive country with economic potential, a place where valuable commercial contacts can be established and profitable investment projects located.

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Poland’s Pavilion Tradition promoting message to be spread by means of state-of-the-art communication systems

 Poland’s Pavilion Tradition promoting message to be spread by means of state-of-the-art communication systems
2015-04-24 11:04:46

In the middle of EXPO 2015 fair grounds Poland’s Pavilion is being constructed – a place which is going to be the main arena for presenting Poland during this year’s Universal Exposition. The Pavilion’s architectural concept was developed in Warsaw by the designers of 2pm architectural firm, and the exhibition scenario was written by Platige Image. The extensive content of the Polish exhibition is going to be presented in an innovative form by means of multimedia.

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„Appetite for Poland”, a cookery book Polish cuisine in a creative and inspiring way

 „Appetite for Poland”, a cookery book Polish cuisine in a creative and inspiring way
2015-04-24 12:04:26

In line with the leading theme of EXPO 2015, “Feeding the planet, energy for life”, Polish Agency for Enterprise Development, in cooperation with renown culinary experts, has prepared a cookery book entitled “Appetite for Poland”. This publication, which can be said to interpret the Polish culinary tradition anew, presents Poland as a country of extraordinary natural richness and of creative culinary ideas, thus contributing in a valuable way to the programme of economic promotion of Poland at EXPO 2015.

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Economic programme for Polish businesses during EXPO 2015

Economic programme for Polish businesses during EXPO 2015
2015-04-24 11:04:41

In order to make use of the opportunities which are going to emerge for Poland as a result of its participation in Universal EXPO 2015, Polish Agency for Enterprise Development acting under the guidance of the Ministry of Economy and with support of the Office of Commissioner General has prepared an extensive programme for Polish agri-food businesses. Representatives of Polish companies will be able to participate in events held in the Poland’s Pavilion as well as in fairs, seminars and trade missions Italy-wide, to be organized not only during EXPO 2015.

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Polish Tourism Sector at EXPO 2015

Polish Tourism Sector at EXPO 2015
2015-04-24 12:04:03

The slogan „Poland. Come and find all colours of life” has been coined to imagine Poland as a country of abundance in terms of cultural heritage and tourist attractions. Non-standard urban actions, which are to attract the attention of passers-by, as well as variable offers in Poland’s Pavilion – all this has been planned for EXPO Milano 2015. The advertisement of Polish tourism will be inaugurated by a Week of Polish Tourism to be held between 18-24 May. The following weeks will be rich in numerous attractions prepared by Polish Tourist Organization for Poland’s Pavilion visitors within the framework of a campaign to be led Italy-wide.

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